Writer's Perspective
The "Writer's Perspective" is a visual documentation of my childhood writings. I recreated the feelings visually using a palate mix of orange white, grey and black. Orange and white represent the happy memories while grey and back account for the sad ones. The project is a mix of non-face portraits and object photography.
Flatheads/ brand campaigns
TROOS Story - Ridiculously Comfortable
When it comes to our super sleek, 2 mile shoes, named as "Troos" there is nothing else to discuss. but comfort.
Whether it’s taking a bite of your favourite comfort food or crawling into bed after a busy day, we are all too familiar with that feeling of comfort that everyone comes running back to. Now imagine that feeling, packed into every stitch in your shoe. Well, that’s kind of what we do at Flatheads.
Except that, we like to make our shoes ridiculously comfortable.
In this particular shoot with our Troos range, we ideated a one-of-a kind, "absurd" narrative to go along our idea of "Ridiculousness"
Art Direction: Photo + Video shoot
LUFT - lighter than air itself
If you thought it couldn’t get any better than our ridiculously comfortable sneakers, we have some news for you.
We did it again. We designed a lighter, more breathable, showstopping piece called Luft. This all day sneaker is easy to slip on, supremely breathable and gorgeous to look at
In this particular shoot with our Luft range, we decided to play with exaggeration. We tried overstating the features and creating some drama around the features of the shoe.